KAUKA_VIJOS Corporate Communication (35+ cr)

Study level:

Other studies

Responsible organisation:

Jyväskylä University School of Business and Economics

Curriculum periods:

2024-2025, 2025-2026, 2026-2027, 2027-2028

Elective studies:

No

Description

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Learning outcomes

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Structure

Select all (35+ cr)

Intermediate Studies in Corporate Communication
35 cr
YCCAIP
Detailed description
Select all (35+ cr)
- Compulsory studies
  Select all (27 cr)
  YCCA2150 Corporate Reputation Management (6 cr)
  YCCA2160 Social interaction at work organizations (5 cr)Not published for this curriculum period
  YCCA2230 Media and Content Strategy (6 cr)
  YCCA1920 Bachelor's Seminar and Thesis (10 cr)
  JSBA1920 Maturity Test (0 cr)
- Optional studies
  Select min. 8 cr
  YCCA2180 Global Public Relations (6 cr)
  YCCA2190 Current Trends in Corporate Communication (2–4 cr)
  YCCA2220 Communication, Behavior Insight and Social Marketing (4–6 cr)
  YCCA2240 CSR Communication (4 cr)
  YJOA2130 Management and Personnel Training and Development (5 cr)
  YMAA2110 Customer Behavior (6 cr)
  JSBA7140 Project Management Basics (5 cr)