ZZ00BC02 Idea to Business (5 cr)
Cooperation network course
Network: EduJyväskylä
Available for: Master's students, Bachelor's students and Bachelor's and Master's students
This course is offered through the Network for EduJyväskylä. These studies are available for bachelor's, and master's degree students studying in the University of Jyväskylä.
Grading scale:
Pass - fail
Description
Business plan, own capacity to implement the idea, product/customer matrix, market analysis, competitor analysis, marketing and sales plan, financial calculations, pitching the idea.
Learning outcomes
After completing this course, you will be able to realistically assess the profitability of your business idea and your own ability to implement it.
You will be able to prepare reports related to new business planning: a product-customer matrix, market analysis, competitor analysis, sales/marketing plan, and financial calculations. Through these reports and assignments, you will compile a business plan.
You will be able to present your business idea orally to a panel of business experts.
Additional information
To enroll in this course, you must have a business idea that you will develop during the course.