Digimarkkinoinnin opintokokonaisuus

Digital Marketing Studies
15–30 cr
DIMAOK-JYUAVOIN
Detailed description
Select all (15–30 cr)
- Pakolliset opinnot
  Select all (4 cr)
  JSBY7010 Introduction to Digital Marketing Studies (2 cr)
  JSBY7020 Capstone Course on the Digital Marketing Studies (2 cr)
- Valinnaiset opinnot
  Select 11–26 cr / 27 cr
  YMAA3220 Digital Marketing (6 cr)
  DGKA1003 Digitalization in Retailing (5 cr)
  JSBY7110 Digital marketing in practice (2 cr)
  ITKP1010 The basics of digital competence (3 cr)
  YCCA2230 Media and Content Strategy (6 cr)
  TIEP1200 Elementary AI (2 cr)
  XJOX0002 Work life communication in social media (3 cr)